This program focuses on taking a data-driven approach to the world of business, using statistics and data modeling to develop new business insights. This course involves analyzing data about the past performance of a business. It teaches students to predict on how the data will perform in the future and make business decisions accordingly. In this program, students are trained to develop the skill needed on using today’s technology. These skills specialize in generating and interpreting data from research, consumer purchases, audience reactions on social media content, materials and labour cost and expenses, production and delivery lead time, etc. This course also develops the ability of the student’s mindset on aiming to be one step ahead of competitors and consumers.